Archive for the 'Entrepreneurship' Category

Great Decisions – a VC storytelling session at the Evernote Trunk Conference 2011

Tim Ferriss, Guy Kawasaki and Roelof Botha talk about their different approaches for their VC decisions.

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websensei on October 18th 2011 in Digital Products and Markets, Entrepreneurship

the 10x Club – how internet startups can be evaluated by VCs

Bill Gurley wrote a detailed blog post about All Revenue is Not Created Equal: The Keys to the 10X Revenue Club  which I stumpled upon, literally using the service. It is a purely financial perspective on Internet startups, but it gives a comprehensive overview of a VCs evaluation scheme. Have a detailed look on the article, just to summarize the 10xClub is all about (according to Bill Gurley):

  1. Sustainable Competitive Advantage
  2. The Presence of Network Effects
  3. Visibility/Predictability Are Highly Valued
  4. Customer Lock-in / High Switching Costs
  5. Gross Margin Levels
  6. Marginal Profitability Calculation
  7. Customer Concentration
  8. Major Partner Dependencies
  9. Organic Demand vs. Heavy Marketing Spend
  10. Growth

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websensei on October 12th 2011 in Digital Products and Markets, Entrepreneurship

And it caught our attention in 1999 – the original and famous Cluetrain Manifesto

people of earth…

A powerful global conversation has begun. Through the Internet, people are discovering and inventing new ways to share relevant knowledge with blinding speed. As a direct result, markets are getting smarter—and getting smarter faster than most companies.

These markets are conversations. Their members communicate in language that is natural, open, honest, direct, funny and often shocking. Whether explaining or complaining, joking or serious, the human voice is unmistakably genuine. It can’t be faked.

Most corporations, on the other hand, only know how to talk in the soothing, humorless monotone of the mission statement, marketing brochure, and your-call-is-important-to-us busy signal. Same old tone, same old lies. No wonder networked markets have no respect for companies unable or unwilling to speak as they do …

Read more including the 95 theses from 1999 at http://www.cluetrain.com/

Now 12 years later, do you think the early adopters almost a generation ago were right? Are we living in these conversational markets today?

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websensei on May 10th 2011 in Digital Products and Markets, Entrepreneurship, Innovation, Leadership, Public Relations

How can we make complicated things awesomely simple – an intro to Presentation Zen

In preparation to our own presentations I want to share some insights from the author of Presentation Zen “Garr Reynolds”, a look behind the scene, his talk at Google

and an overview given by him, basically to sell his book on Youtube 😉

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websensei on May 10th 2011 in Digital Products and Markets, Entrepreneurship, Innovation, Public Relations

Leo Bonanni introduces Sourcemap.org @ Greener Gadgets 2010

Supply Chains made transparent, an exciting start of a crowd sourced project!

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websensei on April 19th 2011 in Digital Products and Markets, Entrepreneurship, Innovation

How Great Companies Get Their Mojo

This is a repost from B-original.me – My personal reflections on nearly everything.

Watch Chip Conley on TED.com: “When the dotcom bubble burst, hotelier Chip Conley went in search of a business model based on happiness. In an old friendship with an employee and in the wisdom of a Buddhist king, he learned that success comes from what you count. He creates joyful hotels, where he hopes his employees, customers and investors alike can realize their full potential.”
I finished reading his book “Peak: How Great Companies Get Their Mojo from Maslow“. I was truly inspired by his ideas and I introduce the essential meaning and methods to my students in entrepreneurship as well as corporate communication.

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websensei on April 16th 2011 in Entrepreneurship, Leadership, Public Relations